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Mid-20th Century US Political Ephemera

Identifier: HC.MC-801-11-028

Scope and Contents

This collection contains political ephemera from a wide variety of publishers. Some of the earliest material is produced by the American government in order to sell war bonds, encourage tax filing, and, later, to recruit soldiers to the Vietnam war. The collection also contains a map distributed by the United Nations tracking their activities in 1949. There are multiple political cartoons: one is conservative and anti-communist, while several others attributed to Shoemaker and distributed by Appreciate America, Inc. are more liberal and encourage mutual respect and racial tolerance. Several of the papers are distributed in part as advertisements: the “Patriotic Panorama” map is by Albert Richard, a sportswear company, and the “1960 Presidential Election Folder” was created by the shoe brand Keds. While some of the material is partisan, such as the Kennedy and Humphrey/Muskie campaign posters, several of the posters are more general. The Keds election folder explains the electoral college system and provides a grid for tracking electoral votes. There is a poster specifically for educational purposes that shows past presidents of the United States and their parties, as well as explaining the inner workings of presidential campaigns.


  • 1940s to 1960s

Access Restrictions

The collection is open for research use

Use Restrictions

Standard Federal Copyright Law Applies (U.S. Title 17)

Historical note

The earliest material in this collection celebrates the inauguration of Franklin Delano Roosevelt. He was elected during the Great Depression and served as President until his death in April 1945. He guided the United States through World War II, which lasted from 1939 until December of 1945. The United Nations was also founded during that year. Several pieces of this collection are wartime propaganda from the Cold War (1947-1991) and the Vietnam War (1955-1975). These wars dominated the American consciousness and were central issues in Presidential elections. Election material from 1960 (Kennedy), 1968 (Muskie) and 1980 (Carter) touch on these issues. Many of these materials were printed in Washington D.C., New York, New Jersey, Pennsylvania and Illinois.


.25 Linear Feet (1 box, 1 ovs folder)




Ephemeral materials related to politics from the mid-20th century in the United States.


Arranged by category


Gift of Robert Galford, 2019

Processing Information

Processed by Calla Kra-Caskey and Keyla Benitez, completed September 2023

Mid-20th Century US Political Ephemera
Calla Kra-Caskey and Keyla Benitez
September, 2023
Description rules
Describing Archives: A Content Standard
Language of description
Script of description

Find It at the Library

Most of the materials in this catalog are not digitized and can only be accessed in person. Please see our website for more information about visiting or requesting reproductions from Haverford College Quaker & Special Collections Library

370 Lancaster Ave
Haverford PA 19041 USA US